10 Successful years of Bengali Movie Channel – Jalsha Movies
Jalsha Movies, launched on December 16, 2012, has completed 10 glorious years on Friday. The channel as entertained its viewers as the No.1 Bengali Movie channel for a decade. It positions itself as the biggest Cinema Hall of Bengal. Jalsha Movies is the only Bengali Movie channel to have a HD feed which was launched on 14 April 2016.
As the third most watched Channel in Bengal, Jalsha Movies enjoys many accolades and has many firsts in its kitty. Amongst many, it is the only Bangla Movie channel to produce a mainstream Bangla movie ‘Bagh Bandi Khela’ in 2018 with 3 Superstars – Prosenjit, Jeet, and Soham together for the first time.
Bengali Movie Channels
Channel has also taken initiative for documentation of popular Bangla dramas which have immense archival value and re-created 4 dramas in a viewing-friendly format – Anthony Kobiyal, Joy Ma Kali Boarding, Byapika Bidaay & Srimoti Bhoyonkori under the umbrella of Jalsha Movies Originals.
Stepping into the 11th year, Jalsha Movies plan to excite its audience more with an arrey of fresh content. The channel plans to have WTPs every month starting with WTP Cheeni on January 1, 2023 to mark the beginning of the New Year followed by WTP Raavan, Kacher Manush, Aay Khuku Aay and many more.
TRP Data
Jalsha Movies has widened the arena of Bangla movie viewers introducing dubbed South Indian movies to Bengali audiences for the first time. Dominant Leader in the BMOV Category, with close to half of the market share. Jalsha Movies enjoys 47% of Market Share in Bengal (* West Bengal (Urban + Rural) 2+, Period: Week 1 to 48’2022).
The channel also plans to resonate the various festivals and have festive programming. Overall the channel library has over 350 movies, with 80 percent latest Bengali blockbusters. Celebs like Dev, Jisshu and Rituparna and audience of Bengal have showered their love on the
social media page of the channel with wishes and patronage expressing their appreciation towards the Biggest Cinema Hall of Bengal, Jalsha Movies.
