9XM presents 9XM Credit Deta Hai
9XM has partnered with prominent lyricists from the Hindi Music industry who have recently launched a unique anthem titled ‘Credit De Do Yaar’. This lyric writers’ Anthem is to highlight the negligence towards lyricists’ credits by various streaming platforms and music apps. To amp up the lyricists’ voice, 9XM has launched a powerful campaign titled ‘9XM Credit Deta Hai’!
The track ‘Credit De Do Yaar’ also known as the lyrics writers’ anthem features 15 contemporary lyrics writers across generations including Varun Grover, Swanand Kirkire, Amitabh Bhattacharya and Kausar Munir, among others. These lyricists have come together to sing their humble demand – asking for proper credits on music streaming platforms and YouTube channels. To promote and support the lyric writers’ quest for recognition for their work, 9XM has launched the ‘9XM Credit Deta Hai’ campaign!
As part of the clutter-breaking campaign 9XM will air a series of special programming initiatives. Leading Indian music podcast – 9XM SoundcastE – will have a month long celebration of these amazing lyricists. So, stay tuned to 9XM and be a part of this melodious campaign. ‘9XM Credit Deta Hai’ – Haq Se!